What You Need to Know About DocuSign


One of my favorite tools to use in my business is DocuSign. When it came out, it meant I no longer had to carbon copy contracts, and that was a life-saver. It has saved us so much time and energy in not having to run back and forth to clients’ houses to get them to sign things. 

Because of the higher likelihood of fraud with DocuSign, it took our brokers a long time to accept it. Today I just want to make you aware of two things. One is a potential issue.

There is a group of attorneys who have made a cottage industry around unwinding transactions signed with DocuSign. Their argument is that since a client clicked on the DocuSign and signed the 10-to-20 page contract a few seconds later, they wouldn’t have time to read the whole thing before signing. They say since we know they didn’t read it and did nothing about it, we are liable for unwinding the transaction. The scary thing is that they are winning these lawsuits.


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This strategy comes straight from our legal counsel.

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So here’s how to avoid this problem. First, before you ever DocuSign something to a client, email them a set of pdfs outside of DocuSign. Ask them to review them thoroughly before signing the contract in DocuSign. Then give them some time, maybe an hour or two, to review the contracts. After that, you will get the DocuSign back and send them an email thanking them for signing it, and asking them to confirm that they read and fully understood everything they signed.

Those are the best practices, and they defend your business. It comes straight from our legal counsel here at KW. If you have any more questions for me, don’t hesitate to reach out. I’d love to be a resource for you and your career.

What Do Top Agents Do Consistently?


Thinking about a career in San Diego real estate sales? 
 Email me today for a private San Diego real estate career consultation.

As real estate agents, we have a lot of different tasks that we have to complete in order to go from the beginning to the end of a transaction. I’ve noticed one simple thing that my top agents do to make this process easier.

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Top agents have systems for everything.

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They create a system for anything that they have to do more than once. You can easily tell an agent’s production numbers by asking them what happens when they take a new listing.

A newer agent might rattle off a long list of processes that need to be completed. A more veteran agent would probably tell you that they drop the agreement on a coordinator’s desk and she then sends it on to the next person to schedule photoshoots, signage, and a pre-listing campaign, among other things.

The process is probably not always the exact same, but because they have a uniform plan, they can measure their performance back against their expectations.

The lesson is, what do you expect out of your business? Is your service standing up to your expectations?

If you have questions about this content, please reach out to me. I’d love to continue this conversation!

There Is One Key Difference Between Top Agents and Average Agents


Thinking about a career in San Diego real estate sales?
Email me today for a private San Diego real estate career consultation.

We have two of the top five agents in all of San Diego County in our office. What makes them different? What’s the difference between a $100 million producing agent and a $1 million producing agent? The answer is simple: it’s the way they think.

The $1 million agent gets to the office and focuses on whatever is in front of them, not what is most important. As the $1 million producer sees new ideas, strategies, and opportunities, they start to think, “Will this work? Can I do this?” They question their ability to perform at the next level.
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Top agents turn possibilities into reality.

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The $100 million producer asks fewer questions, however, the questions they do ask are better. Instead of asking if something can work for them or their market, they ask, “How can I make that work for me?” Then they find a way to implement the new idea quickly.

Top agents automatically know that things are possible for them. They just commit to turning possibilities into reality. They hear a great idea and they take action fast.

When you hear a great idea, you have 24 hours to take that next action step and implement the idea into your business. If you have any questions, give me a call or send me an email. The clock starts now!