How Is Technology Changing Real Estate?

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For those of you who don’t know, Inman is a company that specializes in real estate technology and media. I recently attended a bi-annual conference with Inman where the brightest minds in real estate technology meet twice a year to talk about trends that could disrupt the way we do business.

There are two things that I took away from this conference. The first is that leaders in technology and venture capitalists are out for your money. They are looking to dismantle the real estate transaction, commoditize the agent, and profit from it.

The second thing was really an “a-ha” moment for me. The reason all of these search websites (like Zillow and Trulia) are able to dominate the search market is because they are not required to play by the same kind of rules and aren’t held to the same high standards as us. Some of these companies’ business models hinge on them breaking rules we are forced to abide by. You have the same opportunity that Zillow does online, you just have to work at getting yourself in front of the consumer.

If you have any questions for us, feel free to give me a call or send me an email. I look forward to hearing from you!