The 90-Day Scale Cycle in San Diego


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We often notice many real estate agents take the fourth quarter off. They think it’s not a busy time anyway, so they're not missing out on business. However, at KW Carmel Valley, we roll through this time of year. We have some of the best business all year during this time!
Last month, our agents sold over 120 million dollars worth of property. That tells us transactions are happening and there for the taking! You have to keep working to get them.


Here’s a tip to keep in mind. Many agents start planning out the new year as if it started on January 1st. They forget we’re in a 90-day sale cycle. That means January 1st is actually October 1st! (However, we move a little quicker in southern California, so it would actually be November 1st.) Regardless, it’s too late to start on January 1st. You should have a plan at the beginning of each sale cycle.
Be prepared all year long! If you haven’t started your business plan yet, now is the time. Get a head start. Don’t fall behind, and avoid the frustration while you still can.
Give me a call or email today. Let’s talk about your business plans! I’m happy to help.